
© 2012 Paydar Architects. All rights reserved.
Ajwaad Palace Showroom
Ajwaad Palace
Project Type
Commercial – Italian Furniture in Oman
Al Khuwair, Muscat, Oman
Client
Ajwaad Palace
Project Description
Ajwaad Palace is a breathtaking furniture showroom located in the heart of Muscat, proudly representing exclusive handcrafted and high-quality Italian furniture, blending artisanal craftsmanship with refined machine-made excellence.
Designed as an immersive experience, the showroom showcases timeless elegance, contemporary design, and exceptional comfort — carefully curated to elevate the sense of beauty, harmony, and tranquility within your home. Each space is thoughtfully composed to inspire refined living and transform interiors into sophisticated, serene environments.
As the Architectural Leader of Ajwaad Palace, Milad Kazempour offers expert consultation and personalized design guidance, helping clients select and integrate these distinctive furniture collections seamlessly into their homes. With a deep understanding of architecture, materials, and spatial design, he ensures every project reflects both functionality and refined luxury.
At Ajwaad Palace, furniture is more than décor — it is an expression of lifestyle, craftsmanship, and elevated living.
240 SQ.M
December
Modern
Concespt
The design concept of the Ajwaad Palace showroom is inspired by the essence of residential living, where comfort, warmth, and elegance come together to create a welcoming and immersive environment.
Rather than a conventional retail space, the showroom is conceived as a series of refined living scenarios, including living areas, bedroom settings, walk-in wardrobes, and dedicated office zones. Each space is designed to reflect real-life residential experiences, allowing clients to visualize how the furniture naturally integrates into their own homes.
The spatial layout, material palette, lighting design, and furniture composition work in harmony to evoke a sense of calm, balance, and wellbeing. Natural textures, soft tones, and carefully curated lighting enhance the feeling of tranquility, encouraging visitors to slow down, explore, and engage with the design.
Dedicated office and consultation areas are seamlessly integrated into the showroom, emphasizing respect for the client’s time and decision-making process. These spaces provide a comfortable and professional atmosphere where clients can receive personalized guidance, discuss design options, and make informed furniture selections with confidence.
The overall concept values the client experience above all — transforming furniture selection into a meaningful, enjoyable journey where quality, craftsmanship, and thoughtful design come together to create homes that truly feel personal and timeless.

